In celebration of its 10-year anniversary, London-based Mongolian cashmere company Oyuna, has joined forces with British designer Peter Marigold to bring us an installation that pays tribute to the brand’s nomadic heritage.
Founded by Mongolian textile designer Oyuna Tserendorj and Swiss-Ecuadorian-British, David Bernasconi, Oyuna (which is designed in London and made in Mongolia), takes cashmere beyond the realm of traditional knitwear with a interiors, womenswear and accessories collection that features bold, textural pieces with hand stitched edges, fine colour stripes and both digital and hand silk screen prints. Fashioned from a combination of steel and wood, the structural installation is an abstract reinterpretation of the traditional Mongolian ‘ger’ tent-house and provides a backdrop for the brand’s distinctive shawls, throws and clothing to be presented. ‘We did not want to make something that was too dominant and would overpower the delicacy of cashmere,’ explains Marigold. Here, the pair talk us through the development of the installation.
The installation will be on show at Brompton Design District from 17 to 23 September 2012 during London Design Festival. 4 Cromwell Place, London SW7 2JE
DIRECTOR / PRODUCER: DAN JONES / ULA McCARTHY
CAMERA / SOUND / EDITOR: DAN JONES
MUSIC COMPOSITION: MATT HIGGINS